RISEN WORKS AGENTS
Lead Follow-Up Agent
Your CRM sends auto-texts. Mine has real conversations.
AI that has actual back-and-forth conversations with your leads — sitting on top of Follow Up Boss, KVCore, or your existing CRM.
The 5% problem
Your CRM does what it's designed to do — sends a templated auto-text when a lead comes in. The industry-average engagement rate on those auto-templates is 5%. Meaning: 95 out of every 100 leads ignore the message and never come back.
While you're sleeping, with clients, or with family, those leads are being conversed with by other agents. Real conversations close 30–50% engagement. Auto-templates close 5%. That gap is costing you 5–10 deals a year.
Your CRM is great at organizing leads. It's not great at talking to them.
When a lead fills out a form on Zillow at 10:47pm on a Tuesday, your CRM does what it's designed to do — fires off a templated "Thanks for reaching out!" auto-text. Maybe a follow-up email an hour later. Then a few drips over the next week.
Industry data on those auto-templates? 5% engagement, average. Most leads ignore them. The lead doesn't feel like a real person responded — because no real person did. By the time you reach out the next morning, three other agents have already had a real conversation with them.
Lead Follow-Up Agent fixes the part your CRM can't.
When a new lead lands in Follow Up Boss, KVCore, Lofty, or your existing CRM, our AI agent — within 2 minutes — starts an actual back-and-forth conversation. In your voice. Asking your qualifying questions. Adapting based on what the lead says. Booking the hot ones to your calendar. Nurturing the cold ones with relevant content. Escalating the urgent ones directly to your phone.
It doesn't replace your CRM. It plugs INTO it. Your CRM stays the filing cabinet. The agent becomes the human-quality follow-up that runs 24/7 — when you're sleeping, when you're with clients, when you're with family.
The math: Real conversation gets 30–50% engagement vs the 5% your auto-templates get. That difference closes 5–10 extra deals per year for the average solo agent. At typical commissions, that's $40K–$100K in income you're currently leaving on the table.
What’s the difference?
Your CRM does automation. We do conversation.
Auto-sends "Thanks for reaching out!"
Has back-and-forth conversation with the lead
Same template every time
Adapts based on what the lead says
3–5 templated drips, then silence
Continues until lead converts or qualifies out
Generic tone
Trained on YOUR voice and style
Notifies you of every lead equally
Pre-qualifies; only escalates the hot ones
You manually sort hot vs cold
Daily summary: "5 hot, 12 warm, 30 cold"
What Lead Follow-Up Agent does for you
Plugs into your existing tools
Don't see your CRM? Most major RE CRMs work via direct API or Zapier. Confirm on a 5-min call.
How we work together
Strategy call (45 min)
We figure out which agents fit your business — your CRM, your lead sources, your voice, your goals.
Setup call (30 min)
You give us secure access to your CRM and lead sources. We handle everything from there.
Configuration (2 weeks)
We train the agent on YOUR voice. You approve every template before anything goes live.
Go live
Every lead gets real conversation within 2 minutes, 24/7 — while you sleep, while you show homes, while you live your life.
First-client testimonials coming soon. Want to be one of the first? Book a strategy call.
Let's talk about your business
Every business is different. Some need one agent. Some bundle several. We'll figure out what fits on a free 45-minute strategy call — no pressure, no slides, just a conversation about what you need.
Book a Free Strategy Call →Built on Anthropic’s Claude AI · 30-day performance guarantee · Plugs into your existing CRM · You approve every template before it goes live
45 min · Zoom · No sales deck
Questions
How is this different from what my CRM already does?
Your CRM auto-sends templates when leads come in — that's automation. Lead Follow-Up Agent has real back-and-forth conversations with leads — that's conversation. Your CRM templates get about 5% engagement. Real conversations get 30-50%. Different jobs, different results.
Do I have to switch CRMs to use this?
No. Lead Follow-Up Agent sits on top of your existing CRM. Keep using Follow Up Boss, KVCore, Lofty, or whatever you have for what it's good at. We add the conversation layer your CRM can't do.
Which CRMs do you integrate with?
Direct integration with Follow Up Boss. Zapier-bridge integration with KVCore, Lofty (formerly Chime), Top Producer, and most other major RE CRMs. If you use something specific, mention it on the strategy call and we'll confirm fit.
Can AI really sound like me?
Yes — and you'll prove it to yourself before anything goes live. We train the agent on 20 of your past lead conversations, your style, your phrases, your qualifying questions. Then we run test leads through it and YOU approve every response template before it's deployed. If anything sounds off, we tune it. Prospects can't tell the difference.
What lead sources can it connect to?
Anything your CRM is already collecting from — Zillow, Realtor.com, your Facebook ads, your website forms, manual entries, sphere referrals. The agent works on whatever leads land in your CRM.
How quickly does it respond?
Under 2 minutes from the moment a lead lands in your CRM. 24 hours a day, 7 days a week, including holidays.
What happens to my data?
We use OAuth and API integrations — meaning you grant us read/write access to your CRM and lead sources, and you can revoke that access at any time with one click. We never see your CRM passwords. The agent runs on Anthropic's secure cloud infrastructure.
How long until it's live?
Typically 2-3 weeks from strategy call to first lead handled. Setup call within a week of payment. Configuration over the following 2 weeks. Approval and go-live around week 3.